Yoga Alliance

Custom development and advanced Salesforce integration

The Yoga Alliance web project was developed in direct collaboration with the client’s team, focusing on custom plugins to cover specific needs that standard solutions did not solve.

The architecture allows flexible management of content, users and workflows from WordPress, with a deep Salesforce integration.

Salesforce is one of the most powerful CRMs (Customer Relationship Management) on the market, used by companies worldwide to manage customers, sales, data and internal processes. Integrating it with other platforms makes it possible to automate workflows and get a 360º view of the business. One of the most important milestones was the two-way connection between Salesforce and Yoga Alliance: it not only syncs records and forms automatically from the website to the CRM, it also lets the website query data stored in Salesforce directly. Thanks to this integration, users can search dynamic content that lives in the Salesforce database, which greatly extends what the website can do and improves the user experience.

The solution was designed for scalability, performance and security, complies with data protection policies and provides a solid base for future features.

Full Salesforce integration:

• Real-time data sync between web forms and Salesforce records.
• User, record and form management directly from the CRM.
• Data security and validation under the organisation’s data protection policies.

Power up your website with a robust, scalable Salesforce connection.